LinkedIn Ad Size
Exact pixel sizes for LinkedIn ads in 2026 — single image, square and carousel — with ratios and file limits.
| Placement | Pixels | Ratio | |
|---|---|---|---|
| Single image (landscape) Standard sponsored content |
1200×627 | 1.91:1 | |
| Single image (square) More feed space on mobile |
1080×1080 | 1:1 | |
| Carousel card 2–10 cards, all same size |
1080×1080 | 1:1 | |
| Spotlight / follower ad Small logo unit |
100×100 | 1:1 | |
| Max file size JPG or PNG |
≤5 MB | — |
Use 1200×627 for single image ads
The standard LinkedIn sponsored-content image is 1200×627 (1.91:1). A 1080×1080 square is a strong alternative that takes more space in the mobile feed — test both.
Carousels are 1080×1080
Carousel ads use 1080×1080 square cards, 2 to 10 per ad, all the same size. Keep each card to one idea so the swipe tells a story.
Keep files under 5 MB
Upload JPG or PNG under 5 MB. LinkedIn's audience is desktop-heavy but mobile is rising, so make text legible at small sizes and avoid tiny fonts.
FAQ
What size should a LinkedIn ad be in 2026?
Use 1200×627 (1.91:1) for single image sponsored content or 1080×1080 (1:1) for square. Carousel cards are 1080×1080.
What is the LinkedIn ad image file size limit?
Up to 5 MB per image, in JPG or PNG format.
What size are LinkedIn carousel ads?
1080×1080 square cards, 2 to 10 per ad, all the same dimensions.